Are you interested in gaining journalism work-experience? Or, getting a different perspective on stories and work-flows? How about doing work-experience in Germany? The International Journalists’ Programmes (IJP) might be an option.

The IJP offer bursaries for up to six young journalists from SADC-countries to work at a German media company. The placement is in either print, radio or television and the visiting African journalists will be integrated into the day-to-day newsroom working alongside German journalists. At the same time they’ll have the opportunity to research and produce stories for their home media. To cover  expenses, bursary holders receive 3000 Euro from the IJP. Applicants need to speak good English – knowledge of the German language is an advantage but not mandatory.

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Radio and TV audiences today don’t just want to be spoken to by broadcasters; they want to join the discussion. They want to share their views and stories, and modern communication tools like mobile phones, digital cameras and the internet give them that opportunity.

 

Broadcasters who do not grasp this fundamental change in communication behavior may soon find themselves bypassed by social media sites like Facebook and Twitter.

 

In order to stay relevant, radio and TV stations have to find new ways of integrating the audience into their programming. On the simplest level, this can be done by taking letters and e-mails from the audience seriously. A next level can be call-in programs, which center on listeners’ concerns, questions, comments and experiences.

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Hello and welcome to the blog of DW-Akademie's Africa Team – our new digital space to explore the media and international media development across the continent.

We intend to look at the big issues facing journalists, how media is developing in different African countries as well as offering plenty of training tips and resources.

We'll also be reaching out to journalists in Africa and alumni from DW-Akademie training courses to share their knowledge and experience.

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