After the political uprising in Tunisia in January 2011, the political and media landscape changed dramatically. New websites, radio and TV channels sprung up. And political discussions, once taboo, invaded every corner of daily life. In such a dynamic context of transition, how can yet another website exist and find an audience?

The Huffington Post, founded as a news agregator and blog platform in the US in 2005, gave it a try and entered the market. Launched in June 2013, its Maghreb edition has quickly gained a reputation among users, not only for doing things differently compared to other Huffington Post editions, but for also being different to other online media in North Africa. Covering mainly Tunisia at the moment, the young team is planning to expand its coverage to Algeria and Morocco soon.

What is probably most striking when you look at the website is the “most read” section. Rather than lifestyle, food and fashion in other HuffPost editions, in the Maghreb version you’ll find politics, politics, and more politics. “We’re different from other Huffington Posts because the context is different,” explains editor-in-chief Houeida Anouar. “Every edition is free to take from the HuffPost DNA what it likes and to adapt it to its needs.”

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